- The enquiry path tested on a phone
- Three priority tasks at most
- Fixes on your current site when the platform allows
What I check
- The offer: can a visitor tell within ten seconds what you do and for whom?
- The catalogue: can buyers find what they need without calling?
- The path to enquiry: forms, buttons, phone and messengers, and how it all works on a phone. I send a test enquiry and check that it arrives.
- Speed, indexing and technical errors.
- Analytics: can you see where enquiries come from and where visitors leave?
What you get
A short report: what gets in the way, why it matters, what to fix first and how to check the result. Three priority tasks at most, so you know where to start.
What I need from you
Your website link, access to Google Analytics or Yandex Metrica and, if you have it, the number of enquiries over the last few months. An audit is possible without analytics, but the findings will cover the website only.
What happens next
I can make the fixes myself. If the old platform gets in the way, I will say so and suggest a new website. If targeted changes are enough, we stick to those.
Not sure where to start?
Tell me what you sell and what is not working. We will sort it out by message or in a short call and decide what you need: an audit, a new website or a custom CMS. For a quick free check of up to five pages, try SEO Spy.
What an actionable finding looks like
Illustrative example, not a client result:
| Part of a finding | Example |
|---|---|
| Observation | A test form shows success, but the enquiry is absent from the receiving mailbox or CRM. |
| Next check | Trace the submission through the handler and delivery logs. |
| Action | Fix the confirmed failure in that chain, rather than redesigning the form on appearance alone. |
| Acceptance | A new test reaches its recipient; test events are separated from customer enquiries. |
A targeted fix makes sense when the platform lets us correct the cause and verify the result. A rebuild needs a specific constraint: for example, a required catalogue structure or integration that the current platform cannot support.
You can start with the visits-but-no-enquiries checklist. If requests arrive but ownership and follow-up are missing, the next task may be enquiry management, not a new website.


